Thursday, March 12, 2009

ShapeCandy Fashion Camp!

You won't want to miss this!
This unique Fashion Camp for girls ages 12 and up will be held at Blend Fashions: 285 East State Road in Pleasant Grove, UT. The camp will be from 9am to 4pm on Saturday, June 20, 2009 and includes world-class instruction from former international model and certified stylist Erin Olson on the following:
  • Fashion Design
  • Social Graces
  • Modesty
  • Photo Movement
  • Runway Walk (poise)
  • Color Theory
  • Personal Styling
  • Hair & Makeup
  • Nutrition
  • Trend Predictions

    The camp is only $79 for the full day and also includes:
  • Free catered lunch
  • Free exclusive Shape Candy Fashion Camp T-shirt
The camp is filling quickly and space is limited so secure your spot now!


You can sign up and pay for the camp at Blend Fashions: 285 East State Road in Pleasant Grove, UT.

Upcoming Benefit Concert

Ryan Shupe & the RubberBand (my husband's band) along with Kurt Bestor and Peter Breinholt will be putting on a benefit concert for their good friend Paul Cardall who is in desperate need of a heart transplant. Please tell your friends and spread the word about this concert! Here are the details:

April 6th
7:30 pm
Cottonwood High School
5715 S. 1300 E. Murray, UT 84121

Living for Eden

Tuesday, March 3, 2009

Passion for Fashion in UV Magazine!


Former international model Erin Olson sheds light on the true marks of beauty

Erin Olson has modeling down to a tee. She’s worked in the industry from all of its angles —
including strutting her stuff on the catwalk, styling models for photo shoots and even trying her hand at designing clothes. Now, as founder of ShapeCandy, a girls-only style camp, Erin teaches girls what it takes to be truly beautiful. She’s also director of Pulse Model Management, where Erin finds beautiful people and helps them make it in the modeling world.

To view the rest of this article click here (page 40) :http://blog.uvmag.com/marchapril2009/index.html or click on the picture above.

These are the girls I found in Utah County to help me with the photoshoot. They're all high school girls and totally fun to work with !! Thanks girls! I'm on the right. And of course the wonderful photographer...Emilie Decker of Photo By Emilie, my great friend from high school. She did a great job!!!



Monday, March 2, 2009

Wear The Stripes!

You've been persuaded not to wear horizontal stripes because they say it makes you look bigger than you are, but you LOVE stripes....all kinds of stripes! Have I got the look for you. This dress from French Connection gives an interesting illusion. You can see that because it has a different set of stripes down the middle, it would actually make you look thinner. If you're going shopping soon, look for this type of look and get away with it! Or just click here to buy it from French Connection.


(Click the picture above to find out where to buy accessories)

Mom Pant Special!

I went to the zoo the other day with my husband and kids on a very special day. It was "mom pants day", okay so maybe it was just "free day" at the zoo (which is why I went of course) and every mom in town was there. I saw a plethora of mom pants and so I couldn't resist but bring back one of the classic styles to life again. Especially the classic SNL mom pant commercial! By the way, in case you're one of those who think that if you don't wear this style the only alternative is to wear low-rider pants, think again and see below.



And of course, the pictures of the day!

The Grand Finale:

Mom Pant Definition: Too high, too tight makes the bum look big
Suggestion's for those of us with the mom pant problem, here's how to wear pants:


1. Buy stretch
2. Get pants with back pockets not too high and not too low.
3. Wear dark colors
4. Don't wear heavy stitching or decorations on the backside.

The best pant/jean out there is by far the Lucky Brand Rider jeans for about $89 at Macy's. Get em' you'll love em'.
This is a really great site also for custom feel and designed jeans: Indi Denim or click the picture below.

Thursday, February 26, 2009

Scarves, Scarves, Scarves!

I know it looks kind of funny to see someone wearing a scarf in the summertime. We're thinking, "Why would you want to have something around your neck in this weather?" Well, regardless of how hot we may feel, it's one of those fashion trends that seems to be sticking no matter what the weather. And, I actually LOVE this trend for the same reason I love accessorizing and layering during the winter. So, I'm going to fall victim to this trend yet again and buy some really cool scarves! One of the best places to buy in bulk is always Forever 21. Here are some of my favorites! Click on a picture to go to Forever 21





Tuesday, February 24, 2009

Flippin' Sweet Christmas Card

I know Christmas isn't for another 10 months but my cousin sent me this card and I thought it was worth showing..actually I think it's the funniest Christmas card I've ever seen. His name is Casey (the blond guy on the left with all the chest hair sticking out), he is a photographer and this is a link to his blog.

http://caseyhyer.com/blog/

Friday, January 30, 2009

Urban Outfitters Gets it Wrong!

I LOVE Urban Outfitters!!! The styles are always right on, the price point is great, and they have stores everywhere, plus an awesome online store. So when I went to buy a swimsuit online for this summer, I was really excited to see what new styles they were going to have. When I opened the swimsuit portion of the site, my eyes couldn't believe what they were seeing. They chose the WRONG model to wear these suits! She has no waist! How did such a big brand get it so wrong? Customers are going to be completely distracted and probably leave the site immediately. UGH!

I would rather see a bunch of models with different shapes and sizes and show the variety of swimsuits appropriate for their shape. But of course, no retailer does this. Wishful thinking I suppose. Here are the wrong suits for her shape and right suits below. This a great example of how to wear the suits if you happen to have no waist, so I thank them for that.

DON'T

Don't wear a small print with a low hip line.

Don't wear straight vertical stripes if your hips are already straight linesDon't wear a boy cut suitDO

Do wear a suit that makes the eye look to the middle and up.

Do wear embellishments in the upper middle portion of your body.
Do wear a higher hip line and a tri-colored suit that breaks the lines in the body.

Thursday, January 29, 2009

High Fashion Climbing

Not very many people know that I rock climb. It's sort of my hobby away from fashion. Kind of funny actually, I'm known as "the girl who wears hoop earrings while she climbs". Who says you can be fashionable and climb at the same time?

What the heck, every one needs to brag once in a while right?

Here I am.

Ryan Shupe and the Rubberband

I don't know why I haven't written about my husband's band yet. Better yet, my husband. His name is Bart and I think he has great style. So much so, I let me tell me what to wear. I don't care how much people think that because you're a stylist you know what to wear all the time because it's not true. Most of the time I get approval from Bart and he always tells me the truth which I really appreciate.


Bart plays for a band called Ryan Shupe and the Rubberband. I've had the pleasure of styling them on a few photo shoots though I didn't style this particular picture (below). It's been fun styling men because it's not something I usually do. In fact, I consider myself an idiot when it comes to menswear. But I gave it a try.

You'll love their music. It's kind of hard to pin down to a genre but I think it's a mixture of bluegrass, rock and country. Sort of sounds like Dave Matthews Band. Go ahead, click on a picture and you'll be directed to their website. Maybe they'll will be playing a venue near you soon.

Friday, January 23, 2009

Tucker Style

Tucker by Gaby Basora! Wow! These are sure to look good on any body shape. I particularly love the variety of feminine prints and there's a style for every season too. Why can't more brands do this? If you don't know what I mean, just check out the site.

Click on a picture to go to their website:

Thursday, January 22, 2009

Baby Zoe Born!

My little girl was born on Dec. 2, 2008. It's been a great 6 weeks, or is it 7 now? (losing track of time these days) Having two kids is a lot easier than I thought. Lil' Zoe has been an angel for so far, which means I'm getting more than 5 hours of sleep at night.

Anyway, now back to blogging more.......I hope.

Wednesday, January 21, 2009

Sundance, Models and Shaun White!

The other night I went to this great party put on by Elite and Vice Magazine. It was extremely exclusive (apparently that means you're cool if you get in) and there were plenty of supermodels and movie stars to hang out with. I had the pleasure of going with two of the models that I scouted: Daniel Vacca, and Erin Reese, both who will soon be HUGE successes! And never in my life have I witnessed two people who don't know each other wearing the SAME purple dress they've both owned for years. Daniele and Erin didn't think it was very funny but I was laughing.

Anyway, Erin Reese was cool enough to hang out with Shaun White and even go snowboarding with him the next day. NOT FAIR! Although I did enjoy leaving the party early to go home to my little baby. How lucky am I? Very, lil' Zoe B is way cooler than Shaun White. he he

This is Erin and Shaun.


Monday, November 17, 2008

Romancing The Season

I write the fashion column for Wasatch Woman magazine in Salt Lake City, Utah. It's a fun job, especially because I not only get to choose what I write but I get to put together photo shoots and style too. It's ideal! The last piece I did was called "Romancing The Season" and it's all about fall fashion and feeling romantic of course. I wanted to share it with you. Plus, I can't help but mention the photographer, my husband who I'm VERY proud of because I think it turned out beautifully! Here it is:







Wardrobe was provided by Whimsy Clothing in SLC, and the models were Elite and Pulse Management.

Tuesday, November 4, 2008

My Favorite Coats for Winter

I LOVE winter, because I love coats and layering. It gives you an excuse to not only put more clothes on but be more creative as well. Here are a few of my favorite coats this season. If you're on a budget I suggest purchasing your coats somewhere like Forever 21 which is located in Salt Lake City and Provo. They offer really cute styles and surprisingly good quality for the price. If you don't mind spending a little more, Urban Outfitters has some fun stuff and French Connection. Unfortunately French Connection isn't located in Utah yet but their online store is great. Take a look!

Forever 21

Urban Outfitters
French Connection

Tuesday, October 7, 2008

Finding Superstars

In my spare time I've always kept an eye out for those who would be successful modeling and then I try to help them start their career by getting them signed with big agencies around the world. I've done this for about 5 years and only found a handful of people (it's not everyday you come by a supermodel). Recently I've taken more interest and decided to work for Stacey Eastman at Pulse Management (he actually sent me to Italy when I was 19) and who is also partnered with Elite Model Management in NYC. Yes, that's the Elite, the biggest of them all. So, I'm called a Director which gives me a lot of responsibilities educating models, and scouts but I also get to scout myself. It's sort of addictive. Plus, when you know you can connect good talent with reputable agencies around the world who don't scam people for money, it's even more fun.

About a month ago I was at the mall and walking around with my husband and son I happened to look over my shoulder behind me and see the most beautiful girl standing with her family checking herself out in the mirror with sun glasses. My body immediately turned around to take a second look to see if what I was really looking at WAS indeed a potential supermodel.
Well, only 4 weeks later she signed a 3 year contract with Elite in NYC and is now on her way to doing some really fun modeling work. Take a look, her name is Nicole and these photos are from her first ever photoshoot. I think she's a natural, don't you?


Tuesday, September 23, 2008

Nappi Clothing, Nothing Better!

Danny Nappi from Salt Lake City is probably the hottest designer to come from the beehive state. He's created a line that has the looks of French Connection, Diesel and Urban Outfitters packaged into one brand. I have to say, his jeans are my favorite and although they retail at $180.00, it's worth the buy considering the quality, fit and feel. It really doesn't get better. You NEED a pair. His other designs which aren't yet posted on his website are amazing too. Dresses, skirts, shorts, jackets. Look out for him because in no time his stuff will be all over and in high demand. Go to www.nappiclothing.com for more info.

Monday, September 22, 2008

Spring 2009 Trends! Some HOT some NOT!

I have to say, Spring 2009 is going to be one of my favorite seasons EVER. There are so many style elements and trends that are easy to wear. I LOVE the direction the designers are going.

The fashion shows are still happening (Italy and Paris) and I will be talking about more of these trends as they happen but here's what I notice so far. Some of the trends for spring are going to be a little out there, but watch and see, they'll be in full swing by fall 2009 and everyone will be wearing them. Look below for more details.

Solids: This trend is one of the easiest to wear. I mean, all you have to do is go through your closet and pick a color and put in on. How easy is that? Plus, wearing all one color tends to make people look more slim and tall. That's a great advantage!

This trend is one of my favorites and one that I wear a lot. Ethnic styles, patterns and colors.
I'll write more about this later because it's a great one and there are SO many varieties is style for 2009.
The long casual dress: These came in style spring 2008 and thank goodness, they will stay till next year. If anyone has a weird body variation they want to hide, wear a long dress with some sandals and you're sure to feel confident where ever you go. Last week I attended a wedding in Michigan and was debating what to wear. I love that I'm 7 months pregnant and that I have a cute bump, but I'll admit, it's not a body shape and variation I'm used to. I found the coolest long dress at Zara for only $60 and wore it to the wedding. It was great, no one really knew I was pregnant. He he.


I like to call these MC Hammer pants. Remember back in the early 90's when these were the hottest thing to wear? Gee's, they were terrible. BUT, they can be fun to wear and actually look good on you too. I'll write more about this soon because I want to show how to wear them best. Check back soon (like next week)!

I will also write about more trends for next year as well. I really haven't been this excited for a while so please come back!